The combined game industry grew 3% to $120.1 billion in 2019, according to SuperData. Fortnite generated $1.8 billion in the year. Read the full article…
Nielsen wants to get better at tracking video games. To fill in the digital-shaped gap in its data reporting, the market analysis firm has acquired industry intelligence firm SuperData Research, which extrapolates data estimations for digital games by looking at the behavior of 160 million people. This acquisition gives Nielsen a foothold in the ga…Read… Read the full article…